The new kit series is a tribute to iconic items from the fashion world. The common “take-off” culture is reflected in all mediums. From popular culture like TikTok and YouTube to the world of high art and design.
The first kit is a tribute to designer JW Anderson, whose work is innovative and at the same time promotes traditional crafts of all kinds. The leather flip-flop with the massive chain links is reinterpreted with iota’s unique textiles and knitted in one crochet hook by you.